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BA (Hons.) Graphic
Design
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LEVEL
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6
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STUDIO BRIEF
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Module Brief
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Oblivious
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Semester
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Outcomes Assessed
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Module Tutors
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Brief
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Madeleine
Westbrook is a conceptual women’s-wear designer. After finishing her Fashion
Design Degree at Leeds College of Art, she plans to launch her fashion brand,
‘Oblivious’; a brand focused on creating ethical and organic, unique fashion
pieces.
The brand is called Oblivious, because as
consumers we can be sometimes “oblivious” as to where and how our clothes
have been made/produced. Madeleine needs a logo produced as well as fashion
tags. She would like to see how her brand extended so consider different
promotional materials, for example invoices/bags etc.
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Background/Considerations
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Relevant research into existing fashion brands.
Consider who the target audience is for the
clothing/pieces.
Consider different printing methods
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Mandatory Requirements
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Deliverables
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Relevant
Blog posts to support the development of the brief
Photographed
Outcomes
Minimum
of 3 Design Boards
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A Logo
Fashion Tags
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Studio Deadline
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Module Deadline
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19/05/15
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23/05/16
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